{"schema":"rootz.ai/sec-company/v1","layer":1,"cik":"0001374328","name":"FITLIFE BRANDS, INC.","summary":"FitLife Brands, Inc. is a provider of proprietary nutritional supplements and wellness products marketed under multiple brand families: NDS Products (NDS Nutrition, PMD Sports, SirenLabs, Core Active, Nutrology, Metis Nutrition), iSatori Products (iSatori, BioGenetic Laboratories, Energize), MRC Products (Dr. Tobias, All Natural Advice, Maritime Naturals), MusclePharm, and Irwin Products (Irwin Naturals, Applied Nutrition, Natures Secret). Products span sports nutrition, weight loss, general health, and wellness, distributed through GNC franchise stores, mass market retailers, health food stores, and e-commerce platforms including Amazon.","people":[],"products":[{"name":"NDS Nutrition","type":"service","description":"Premium weight loss, sports nutrition, and general health products sold through GNC franchise locations."},{"name":"PMD Sports","type":"service","description":"Premium sports nutrition products distributed through GNC franchise stores."},{"name":"SirenLabs","type":"service","description":"Premium weight loss and sports nutrition products sold through GNC."},{"name":"Core Active","type":"service","description":"Value-oriented sports nutrition and weight loss products sold through GNC."},{"name":"Nutrology","type":"service","description":"Sports nutrition and general wellness products emphasizing natural, vegan, and organic ingredients."},{"name":"Metis Nutrition","type":"service","description":"Premium male health and weight loss products distributed through corporate GNC stores."},{"name":"iSatori","type":"service","description":"High-quality weight loss and sports nutrition products sold through specialty, mass, and online retail."},{"name":"BioGenetic Laboratories","type":"service","description":"Value-oriented weight loss and general health products sold through retail and online channels."},{"name":"Energize","type":"service","description":"Energy products using time-released caffeine, vitamins, and herbal formulations."},{"name":"Dr. Tobias","type":"service","description":"General health dietary supplements sold primarily on Amazon."},{"name":"All Natural Advice","type":"service","description":"Natural skincare and beauty products registered with Health Canada and under the EU Cosmetics Act."},{"name":"Maritime Naturals","type":"service","description":"Natural skincare and beauty products registered with Health Canada and under the EU Cosmetics Act."},{"name":"MusclePharm","type":"service","description":"Sports nutrition and general health products sold to wholesale customers and online directly to consumers."},{"name":"Irwin Naturals","type":"service","description":"High-quality supplements focused on potency, bioavailability, and absorption across targeted nutrition categories."},{"name":"Applied Nutrition","type":"service","description":"Supplements in weight loss, cleansing, sexual health, and other targeted nutrition categories."},{"name":"Natures Secret","type":"service","description":"High-quality supplements focused on total body wellness."}],"partnerships":[{"partner_name":"GNC (General Nutrition Centers, Inc.)","partnership_type":"strategic","description":"FitLife distributes NDS Products through approximately 600 GNC franchise locations domestically and internationally, and through GNCs centralized distribution platform.","start_date":null},{"partner_name":"Amazon.com","partnership_type":"strategic","description":"Primary e-commerce platform for MRC Products and additional channel for iSatori, MusclePharm, and Irwin products.","start_date":null},{"partner_name":"First-Citizens Bank & Trust Company","partnership_type":"strategic","description":"Provided a $29.75 million term loan and $10.0 million revolving line of credit to fund the Irwin Naturals acquisition.","start_date":null}],"affiliations":[],"origin":{"leaf":"62490899cf74fdaeb08d5a29876b9a85cccfd7c4aa343a2cad51b31dae5db27a","formula":"v2: sha256( sha256(content) || parent || source_accession )","content_sha256":"7b17cd4900227ebe6f8dc863d920e6ad35d887891f04d8e6ee00cd92a19a3ad0","parent":"d4ef8cebedf09b3ddb44541de91f8d47b2c9944db9c26d5f997311f539b49ce4","source":"0001437749-26-010680","chain":"sec.gov/EDGAR (retrieved over TLS, accession recorded) > origin.rootz.global extraction > this response","registry":"origin.rootz.global","verify":"Recompute it: sha256(sha256(<this response body minus the origin block>) || parent || source_accession). 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