KROGER CO

KR | NYSE | CIK: 0000056873 | SIC: 5411 Retail-Grocery Stores | active
Kroger Co., founded in 1883, operates 2,697 supermarkets under various local banner names across 35 states and Washington D.C. The company offers grocery retail, pharmacy services (2,250 locations), and fuel centers (1,731 locations). Kroger also provides eCommerce Pickup and Delivery, retail media through Kroger Precision Marketing, Our Brands private label products (over $39 billion in sales), and data analytics services leveraging loyalty card data from approximately 63 million households annually.
retail-groceryretail-pharmacyfuel-retailecommerce-groceryretail-media-advertisingprivate-label-consumer-goodsdata-analytics

Products

NameTypeDescription
Supermarket RetailserviceGrocery retail operations under various local banner names across 35 states and D.C.
Retail PharmacyservicePharmacy services available at 2,250 supermarket locations.
Fuel CentersserviceFuel retail operations at 1,731 supermarket locations with 4-9 islands of dispensers.
eCommerce Pickup and DeliveryplatformOnline order Pickup available at 2,408 stores; Delivery via stores, fulfillment centers, and third-party platforms.
Kroger Precision MarketingplatformRetail media business offering targeted advertising using first-party customer data across digital and in-store channels.
Our BrandsservicePrivate label products across three tiers: Private Selection, Kroger brand, and Smart Way; over 13,000 items stocked.
Data Analytics ServicesserviceData analytic services leveraging 20+ years of customer data science capabilities for alternative profit generation.

Partnerships

PartnerTypeDescription
Third-party platformsstrategicDelivery fulfillment through third-party platforms to expand digital grocery reach.
Consumer-packaged goods companiesstrategicAdvertising partnerships through Kroger Precision Marketing for targeted media solutions.

SEC Filings

View all SEC EDGAR filings: EDGAR Company Page

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Origin — Data Provenance
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