ROKU, INC

ROKU | Nasdaq | CIK: 0001428439 | SIC: 4841 Cable & Other Pay Television Services | active
Roku, Inc. is the leading TV streaming platform in the United States, Canada, and Mexico by hours streamed. The company operates the Roku TV OS, a purpose-built television operating system powering Roku streaming devices including streaming players, Roku-made TVs, and licensed Roku TV partner models. Roku connects viewers to content, enables content partners to monetize audiences, and provides advertisers with digital advertising capabilities. Revenue streams include platform advertising, content distribution, and hardware device sales.
tv-streamingdigital-advertisingconnected-tv-advertisingstreaming-hardware-devicesad-supported-video-on-demand-(avod)free-ad-supported-streaming-tv-(fast)subscription-video-on-demand-(svod)united-statescanadamexicohdmibroadband-internet-connectivityprogrammatic-advertising-(dsp/ssp)avodfastsvod
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Products

NameTypeDescription
Roku TV OSsoftwarePurpose-built operating system for TVs powering all Roku streaming devices and licensed Roku TV partner models.
The Roku ChannelplatformRoku-owned streaming service aggregating AVOD, FAST, and Premium Subscriptions content.
Roku Streaming PlayershardwareHDMI-connected streaming devices including Roku Streaming Stick, Roku Ultra, and Roku Streambar SE.
Roku-made TVshardwareTVs designed, made, and sold by Roku including Roku Select, Roku Plus, Roku Pro Series, and Hiro Roku TVs.
Roku Home ScreenplatformPrimary user interface viewers see when streaming, used for content discovery and advertising monetization.
Roku OriginalsserviceOriginal content programming created by Roku for its streaming platform.
HowdyserviceRoku-owned and operated streaming service.
Frndly TVserviceRoku-owned and operated streaming service.
Supply-side Platform (SSP)platformProgrammatic advertising technology enabling publishers to sell ad inventory to multiple demand sources.

Partnerships

PartnerTypeDescription
Licensed Roku TV OEMslicensingTV manufacturers that license the Roku TV OS and use Roku smart TV reference designs to build Roku TV models.
NetflixstrategicStreaming app available on the Roku platform as a content partner.
Paramount+strategicOffers Premium Subscriptions through The Roku Channel as a content partner.

SEC Filings

View all SEC EDGAR filings: EDGAR Company Page

Structured filing index: /api/company/ROKU/filings

Origin — Data Provenance
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