Live agent queries mean a real person asked an AI about your company right now. Crawler queries mean AI platforms are indexing your data for future questions.
| AI Platform | Total | Live Users | Crawlers | |
|---|---|---|---|---|
| Claude (Anthropic) | 8 | — | 8 | |
| ChatGPT / GPT | 5 | — | 5 |
Web browser visits and direct API calls — not counted as AI agent activity.
When someone asks an AI about your company, these are the data points it retrieves:
How EL compares to other companies in your industry (SIC 2844):
| Rank | Company | AI Queries | |
|---|---|---|---|
| 1 | KVUE — Kenvue Inc. | 85 | |
| 2 | EL — ESTEE LAUDER COMPANIES INC (you) | 77 | |
| 3 | HLN — Haleon plc | 76 | |
| 4 | CL — COLGATE PALMOLIVE CO | 76 | |
| 5 | EPC — EDGEWELL PERSONAL CARE Co | 62 | |
| 6 | IPAR — INTERPARFUMS INC | 57 | |
| 7 | COTY — COTY INC. | 57 | |
| 8 | ELF — e.l.f. Beauty, Inc. | 55 | |
| 9 | KARX — Karbon-X Corp. | 51 | |
| 10 | CABR — Caring Brands, Inc. | 51 |
Patterns detected in EL's latest 10-K — extracted from actual text, not AI interpretation.
| Signal | Strength | Mentions in Filing |
|---|---|---|
| restructuring | 100/100 | 16 |
| strategic event | 100/100 | 31 |
| risk factor | 100/100 | 85 |
| ai adoption | 96/100 | 12 |
| platform shift | 66/100 | 7 |
| margin pressure | 24/100 | 3 |
| growth inflection | 8/100 | 1 |
| Data Type | Status | Count |
|---|---|---|
| SEC Filings Indexed | ✓ | 111 |
| Filings Full Text | ✓ | 5 |
| Earnings Transcripts | ✗ | 0 |
| Extracted Facts | ✗ | 0 |
| Stock Quotes | ✓ | 20 days |
| Filing Signals | ✓ | 16 types |
IR for AI subscribers receive this report every Monday:
77 AI queries this period · 0 live agent queries · Rank #257 in sector
Top AI platforms: Claude (Anthropic) (8), ChatGPT / GPT (5)
Most-asked: How AI-ready is their investor relations? · Who is this company? Key people, products, competitors? · Show me their SEC filings
Peer ranking: #2 of 10 in Perfumes, Cosmetics & Other Toilet Preparations